THE SHOP
Make the shop your background.
The Dubble and Divine chocolate bars have now reached the warehouse in the UK. Now it is the job of The Day Chocolate Company to sell the chocolate to supermarkets and wholesalers (wholesalers are big warehouses which sell and distribute stuff to local shops and smaller stockists). Lots of things can influence the decision of a shop to buy chocolate… especially you! Supermarkets and shops care what you think. They need you and your family to spend money with them in order to make a profit.
WELL DONE!
You have spotted one of five Dubble chocolate footballs hidden on the website. Find out how to win a packet of chocolate footballs. Buying Fairtrade chocolate helps to build essential things like water wells for Raphael Agyapong in Ghana.
Supermarkets make decisions by looking at trends in the market and trying to predict the next ‘big thing’. They will also analyse previous sales figures on certain products. The chocolate industry is very competitive and new products are launched all the time. Think of it like the music charts; some songs go out of the charts because not enough records have sold. These tunes are replaced by other ones that are selling better. Keep Fairtrade on the shelves, vote with your tastebuds and choose Dubble and Divine chocolate!
Where you can’t see Dubble and Divine chocolate in the shops, join our Stock The Choc campaign to put pressure on shops, supermarkets and wholesalers to stock it.