THE PEOPLE
Make the people your background.
While you are munching on your next Dubble or Divine bar, spare a thought for the most important ingredient: the people all over the world whose hard work has made it possible!
KUAPA KOKOO
The cocoa beans that go into Dubble and Divine chocolate are grown by a co-operative of over 45,000 farmers in Ghana, West Africa, called Kuapa Kokoo. The motto of Kuapa Kokoo is “Pa Pa Paa” which means “the best of the best”. Ghana is famous for producing high quality cocoa beans, and Kuapa Kokoo produces the tastiest Ghanaian cocoa beans!
When the Kuapa Kokoo co-operative of farmers sell their cocoa beans for Fairtrade chocolate, they are guaranteed a fair price. This means that farming communities can cover their costs and plan for the future. The fair price is set This price is set by the Fairtrade Labelling Organisation which is an independent worldwide Fairtrade Standard setting and Certification organisation www.fairtrade.net at about £56 per sack of cocoa. On top of the Fairtrade price, Kuapa Kokoo receives an additional £14 per sack of cocoa, called the social premium Kuapa Kokoo has used the social premium from Fairtrade chocolate to build things like clean water wells, new schools/education centres, corn mills and better health care provision., to spend on community projects.
Also, because Kuapa Kokoo owns the company that makes Dubble and Divine, Ghanaian farmers have a say in how the chocolate is produced and sold, as well as a share in the profits!